SowCo
Book a free audit
How it works

A clear process from audit to scaled program.

Five stages, each with an owner. You always know what we are doing and what we need from you.

Step 1

Audit

What we do

Review your product, margins, current affiliates and creator fit.

What you do

Share store access and your goals.

Step 2

Set up

What we do

Choose tracking, set commissions, write creator briefs and connect your fulfilment, or arrange a 3PL for you.

What you do

Approve the terms and confirm stock.

Step 3

Recruit and onboard

What we do

Shortlist creators, send order requests and onboard affiliates.

What you do

Approve the creator list. Your 3PL, or the one we arrange, ships.

Step 4

Track and report

What we do

Track posts, clicks and sales, check disclosure and prepare commission reports.

What you do

Review the commission report and pay affiliates from your own account.

Step 5

Optimise and scale

What we do

Weekly reporting, moving top creators into affiliates and shifting budget to what works.

What you do

Review the report and decide the next budget.

Questions

Common questions

Do you hold our stock?

No. A 3PL holds and ships your stock. If you do not have one, we can arrange one for you. We manage the order requests and the tracking.

Which brands are a good fit?

D2C brands with a product people can try and talk about, and margins that leave room to pay commission.

Start with a free audit.

It is the first step of the process, and it shows you where the opportunity is.

Book a free audit